Whisky Bible takes readers on a truly global journey of discovery
(18/06/2010)

Father’s Day is a once a year opportunity for children to say thank you to their dads. It also creates a dilemma for mums who are often called upon to provide the inspiration, if not the answer, to the question ‘what would he like’?

Should he get socks, a tie or a bottle? What about a book? But what does he read; and in today’s economic climate, what about cost? The fact is that making this decision is a tough call whoever makes it.

With more than a passing male interest in whisky, perhaps a quirky single malt, a bottle of Irish or even Bourbon is the answer? Statistics from the whisky industry would support this thought with an estimated quarter of the UK’s 1.04 million bottles of whisky sold annually, occurring over the Father’s Day period. But with the average costs of a bottle of malt whisky being £29.00 are you prepared to take a risk, hoping he likes your choice?

The answer to the Father’s Day dilemma is of course a combination of the best of many potential Father’s Day gifts in one simple package – Jim Murray’s Whisky Bible 2010. Crammed full of whisky recommendations, the Whisky Bible takes readers on a truly global journey of discovery; explaining, guiding and tasting its way through almost 4,000 whiskies of the world. Written in a manner that is both humorous and jargon free, Jim Murray’s love and passion for his subject leaps from every page.

Recognised as a true Whisky guru, Murray’s Whisky Bible is the best selling whisky book of its type having sold in excess of 250,000 copies since its inception in 2004. Updated annually, the 2010 edition includes nearly 1,000 new whiskies released in 2009.

Available through all good book shops and online retailers Jim Murray’s Whisky Bible has a cover price of £10.99.