Design your own customised Twilight Saga-themed merchandise Design your own customised Twilight Saga-themed merchandise RSS feed
(22/06/2010)



The Twilight Saga: Eclipse, the third installment of The Twilight Saga film franchise, will hit UK cinemas on Friday 9th July. Bella (Stewart) once again finds herself surrounded by danger as Seattle is ravaged by a string of mysterious killings and a malicious vampire continues her quest for revenge. In the midst of it all, she is forced to choose between Edward (Pattinson) and Jacob (Lautner), knowing that her decision has the potential to ignite the ageless struggle between vampire and werewolf.

To kick off the UK release, CafePress is offering a free gift to UK residents, just by visiting their website and entering code “ECLIPSEGIFT”. Over 900,000 Twilight Saga products, all designed by fans, are already available on the site, and this is expected to increase threefold by the time the film goes nationwide.

In a twist on the traditional licensing model, CafePress has an exclusive partnership with Summit Entertainment that allows fans to participate actively in The Twilight Saga phenomenon by designing their own customised Twilight Saga-themed merchandise, from Bella Swan T-shirts to Jacob Black SIGG™ bottles and Edward Cullen hoodies. Fans can create their own unique designs, upload them onto the site, and sell them to other fans, or they can use CafePress movie-themed templates to design their own t-shirts or simply buy items designed by other fans.

Since the release of "The Twilight Saga: New Moon" last November, fans have flocked to CafePress to design unique, one-of-kind expressive merchandise. "I would have picked Jacob," "Bite Me Edward," and "OCD: Obsessive Cullen Disorder" are just some of the clever designs that CafePress' 6.5 million users have created to date.

"Nothing says self-expression more than the uber-creative and thoroughly unique Twilight Saga products on CafePress created by the fans themselves," said CafePress Vice President of Marketing, Amy Maniatis. "It's exciting to see such an enthusiastically engaged group of fans in the UK and we think they'll love the free gift* we have in store for them!"

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